Comments on: What Jelly Teaches About User Adoption of Marketing Asset Management http://blog.mailprint.com/index.php/483/jelly-and-marketing-asset-management-user-adoption/ insights. Wed, 25 Jan 2012 20:45:38 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Karen Wood http://blog.mailprint.com/index.php/483/jelly-and-marketing-asset-management-user-adoption/comment-page-1/#comment-381 Karen Wood Fri, 11 Jun 2010 14:26:14 +0000 http://blog.mailprint.com/?p=483#comment-381 Great points, Rhonda. And I totally agree. I've always thought it was wisest from a marketing standpoint to focus on quality of your jam instead of trying to wow your audience with the number of different jams in your recipe box. If you give them five great choices, they won't know that they could have chosen from 12, they'll just pick from the five and be happy. And really, a happy customer is ultimately every marketer's goal. Love the blog! Karen Wood Test Developer ATI Great points, Rhonda. And I totally agree. I’ve always thought it was wisest from a marketing standpoint to focus on quality of your jam instead of trying to wow your audience with the number of different jams in your recipe box.

If you give them five great choices, they won’t know that they could have chosen from 12, they’ll just pick from the five and be happy.

And really, a happy customer is ultimately every marketer’s goal.

Love the blog!

Karen Wood
Test Developer
ATI

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